Entrepreneurial Footsteps
Correspondence Course

How to Grow and Market Your Business

Entrepreneurial Footsteps: How To Grow and Market Your Business
is a down to basics approach to marketing your business.

Introduction and Course Objectives

To Register for the course:

Download brochure  (590k)

Introduction

Entrepreneurial Footsteps (EF) is a, back to the basics, business and marketing course. Students will be expected to prepare a business plan, budget and marketing plan for their existing or new business.

Course Objectives

• To prepare the student to build their own practice.

• To give the student a working knowledge of the many aspects of setting up and running a business.

• To introduce the student to fundamental marketing concepts.

Course Expectation

• Students will be required to prepare a business plan, a marketing plan and to complete all assignments.

• Students are expected to identify any special needs, expectations or areas of concern.

Course Completion

• Students can expect to spend approximately 20 to 30 hours to complete the course.

• Successful completion is worth 5 CEUs with the OCR.

• Each student will have a marketing plan, business plan, goals, objectives and leads.

• Each student will receive a certificate from the OCR.

• Students will be able to use the course assignments directly towards building and running their own practice.

• The student will have a working plan which can be used immediately.

Introductory Phone Call

• Prior to signing up for the course or shortly after signing up for the course, the student is entitled to an introductory phone call. the purpose of the phone call is to review the course expectations from both the OCR and the student. Areas of special needs or concerns can be addressed at the time of the call.

Evaluation

• Students will be required to complete and submit all mandatory assignments.

• Assignments can be submitted by postal mail or e-mail.

Assignments

Assignments will be assessed on the following criteria:

• Accuracy

• Detail

• Viability

• Attention to fundamentals

Assignments will be reviewed and marked. Assignments will be kept on file for one year. An evaluation sheet will be sent to the student for each of the five sections. The evaluation will include a mark, comments (and questions if needed).

Student Instructions

All assignments must be typed, electronic or hand printed. In the student package there will be included, a copy of the book "Entrepreneurial Footsteps" - How to grow and market your business, all assignments and instructions.
During the course, the student will be required to read the entire book. The student is required to complete and submit all assignments. Work assignments are directly related to the book. The book should be used as a guide for detail from the many lists and questions contained.
Assignments may be submitted by e-mail or postal mail. Students are required to keep a separate copy of their work as a backup for any circumstance.

Questions

Questions can be asked by the student through e-mail and with written submissions. All questions will be answered in a timely fashion.
Questions by telephone will be accepted where the student requires clarification or is stuck. The student is encouraged to work through assignments and the challenges they pose, to the best of their ability.

Course Outline

Entrepreneurial Footsteps:
Price: $250.00 Cdn. plus S&H
Includes: manual, student instruction package, course assignments and marked assignment sheets.
The successful candidate will receive an OCR certificate for 5 - Level II elective credits.

To Register for the course:

• Secured on-line registration    

• Secured on-line via Interac    (Canada only) 

• Acrobat PDF format  (157k)

• HTML format - Suitable for printing 

• Contact Head Office